4 Ways Insurance Brands Can Use Instagram to Engage Consumers

September 27, 2020   |   5 Min Read

Did you know that 67% of the UAE population uses social media to compare insurance products? And 70% of Instagram users spend time searching for brands on social media?

Yes, they do! It is the perfect time for insurers and brokers to leverage the growing impact of Instagram marketing to easily grab the attention of potential customers.

With 82% of B2C & 71% of B2B marketers in the UAE using Instagram for marketing, the key lies in harnessing few tactics the platform provides.

So what makes Instagram the perfect platform for insurance products? And what can you do to engage with the consumer?

In this article, FWD explores 4 powerful ways you can utilize Instagram to engage with consumers. Click the play button to read on.

Article by: FWD Team

FWD provides services carefully designed with research and insight based knowledge to help you lead in your target market.

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